HTML/CSS Website Kit · No WordPress · Setup Guide & AI Master Prompt

Professional Website Foundation for Coaches, Consultants & Freelancers

A calm, modern and SEO-friendly website kit including step-by-step documentation, an AI master prompt and a complete website structure.

Build your own professional website without an agency, without WordPress and without unnecessary technical complexity.

Many service providers do not struggle with their offer – they struggle with their website.

The live website bzpw.de is based on this exact website structure and design system. This means you can directly explore how the template works in a real environment before using it yourself.

Too complicated. Too technical. Too many tools. Too many plugins.

Many website solutions feel overloaded or require ongoing maintenance, updates and additional systems. The BzpW Website Kit follows a different approach.

You get a calm, clear and professional website foundation that can be understood, customized and published step by step.

Who is this website kit for?

The kit is made for people who want a professional website foundation without hiring an agency or learning a complex CMS first.


Coaches & Consultants

A professional online presence without WordPress complexity.

Freelancers & Creators

A clear website structure for offers, portfolio, links and contact.

Therapists & Service Providers

A calm and trustworthy website foundation for personal and professional services.

Digital Products & Personal Brands

Ideal for modern personal brands, link hubs, offers and digital assets.

What you receive

The Website Kit is a complete digital self-service system. You do not just receive files – you receive a full website structure including documentation and AI-assisted setup support.

✓ Professional HTML/CSS website template
✓ Responsive design for desktop & mobile
✓ Homepage, link hub & offer pages
✓ SEO foundation including sitemap & robots.txt
✓ Privacy policy & legal notice structure
✓ Step-by-step documentation
✓ Quickstart guide
✓ AI master prompt for content creation
✓ Image & structure guidelines
✓ Launch checklist
✓ German and English versions available separately

Why this website kit?

No WordPress dependency

No plugins, no database and no constant maintenance.

Calm & modern design

Clear, professional and intentionally minimal.

SEO-friendly foundation

Clean structure, metadata, sitemap and technical basics.

AI master prompt included

Support for copy, positioning, SEO and content structure.

From template to your own website

Step 1

Download the Website Kit

You receive all files including documentation and AI master prompt.

Step 2

Customize the content

Replace copy, colors, images and contact information step by step.

Step 3

Publish your website

Upload the files to your hosting provider and put your website online.

Includes an AI master prompt for your website content

The Website Kit includes a detailed AI master prompt. It helps you build your website not only technically, but also strategically and content-wise.

✓ Select the right website sections
✓ Create website copy
✓ Clarify your positioning
✓ Write SEO titles & meta descriptions
✓ Create FAQ sections
✓ Define colors & visual style
✓ Generate content that fits the template structure

This makes the setup much easier – even without experience in web design, copywriting or SEO.

Important notes

The BzpW Website Kit is a digital self-service product. It is not an individual web design service.

Not included:

✕ Individual support
✕ Personal setup
✕ Custom requests
✕ Custom development
✕ Legal advice

You receive the full files including documentation and setup instructions. Customization, publishing and legal review are your own responsibility.

One-time purchase

The Website Kit is designed as a digital self-service product. You receive the files, documentation and AI master prompt for your own setup.

Website Kit (DE or EN)

499 €

✓ Lifetime access to the purchased version
✓ All website files
✓ Documentation
✓ AI master prompt
✓ Launch guide

Frequently Asked Questions

Here you will find answers about usage, scope and limitations of the Website Kit.

Do I need coding skills?

No. Basic understanding helps, but the documentation guides you through the setup step by step.

Does it work without WordPress?

Yes. The Website Kit is based on static HTML and CSS. It does not require WordPress or a database.

Can I customize colors and content?

Yes. Colors, copy, images and structure can be customized.

Is hosting included?

No. You need your own hosting and your own domain.

Is support included?

No. This product is intentionally built as a digital self-service kit. Individual support, personal setup and custom requests are not included.

Can I resell the template?

No. Redistribution or resale of the template, individual files or documentation is not allowed.

Is there a German and English version?

Yes. The German and English versions are available separately.

Build your own professional website – without unnecessary complexity.

A calm, modern and structured website foundation including documentation, SEO basics and an AI master prompt.